Just Eat: supporting restaurant partners during the cost of living crisis

When you think of getting food delivery, you think of Just Eat, and with over 51,000 restaurants and brands to choose from it's no surprise why.

The strategy

In 2022, Just Eat announced the launch of a financial package to support its restaurant partners (the beating heart of the business) as they navigate rising inflation costs.

The solution

Through a programme of discovery, design and development, Just Eat and Logic+Magic developed an educational hub in just 6 weeks.

The impact

The hub hosts everything from wholesale deals to educational content to support busy, time poor restaurant owners and managers weather the storm, plan for success and to help save money. Launching in late 2022, the hub branded ‘extra helpings’ has been a huge success. Just Eat reported on a significant impact on restaurant partner engagement and has also helped them onboard new partners!

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